The TikTok Star Makes More Than You Think

Social media stars have a variety of money-making avenues available to them, though collecting views is first and foremost. According to Insider, the average TikTok video can bring you $0.01 to $0.02 for each sponsored view. So a video with 100,000 views, for example, could make you $1,000. We'll let you do the math on how much that means Addison Rae is bringing in for her videos, which average anywhere between 7 million and 60 million views. 

Addison also makes money from sponsored posts on Instagram, of which she has many, including Chantilly Boutique, Fashion Nova, McCary's Jewelers, and more (via Distractify). In addition, according to Forbes, her endorsement deals with Reebok and watch company Daniel Wellington alone account for two-thirds of her estimated earnings.

Addison is also a global spokesperson for the American Eagle clothing brand and has her own line of makeup called Item Beauty (via Forbes). All of these ventures have added up to a hefty bottom line for the young star. Forbes estimated Addison's net worth at $5 million, making her the highest-earning TikTok personality. Charli D'Amelio is right behind, with an estimated net worth of $4 million, according to Forbes.

But Addison's talents have extended beyond TikTok, which will no doubt increase that income level.